In this book we go through his masterfully researched description of the battle of Chancellorsville, one of the most critical battles during the American Civil War, while in his past recently launched book "Shakespeare, Henry V and the Lessons for Management", Vasconcellos e Sá developed his thoughts using the battle of Agincourt (1415, a battle of the 100 Years War), one that put France and England facing each other. The interesting fact is that both battles portray similar starting situations, where an overwhelmingly stronger opponent, loses the battle to a significantly "weaker" enemy, in both cases for Darwinian reasons (it's never the mightiest and the bigger of the "species" who survive, but the most swift and flexible adapting to a changing environment), as well as for a huge amount of mistakes that can be easily compared to the ones being made today in the business environment by failed companies. "So, what is the difference between a Leader (who sets goals, organizes, uplifts and motivates people, and controls their performance), and a Manager? None. A leader must manage, and a manager has to lead. They are one and the same thing".

Et si les stratégies de leadership de Henry V pouvaient transformer votre management ? Ce smartbook audacieux révèle comment Shakespeare éclaire encore les défis des dirigeants modernes.

The book Opportunities During Depressions provides managers with examples and a methodology to find resilient businesses during economic crisis. Whatever their cause. During both the subprime and Covid crisis there were some highly resilient businesses: while some kept on growing, others even accelerated their growth. Thus within any industry there are some activities which constitute safe heavens companies should move into. And that happened across the economy: for instance, games and toys went from ± zero growth (in pre-crisis) to a +6% growth rate during crisis; the sports goods growth rate improved by +5%; and the production of protein crops including seeds accelerated by 11%. Furthermore, the empirical data confirms that the resilient industries and segments (among 615 in the economy) are similar between the Covid crisis (2020) and the subprime years (2008-2014). Thus, during recessions it is possible for any firm, in any industry to find safe heavens: resilient businesses to move into benefiting from marketing or/and technical synergies.